Sorting Pen: The California Cattleman Podcast

Season 5, Episode 8
Two board members from the Livestock Marketing Association join this Sorting Pen episode to share why they, LMA and their members are working hard to help create opportunities for their customers, ranchers and farmers, through their producer profitability initiative.
Back on the show is LMA’s Western Director Jake Parnell—who is also a California cattle producer and owner of Cattlemen’s Livestock Market in Galt.
Joe Goggins, vice president of LMA and owner of Public Auction Yards in Billings, Montana, is also a featured guest on this episode.
Learn more about this initiative for producer profitability and all LMA does at lmaweb.com/Policy/producer-profitability.
PREVIOUS EPISODES
Sorting though the Livestock Marketing Association’s initiative to unify the industry
Jake Parnell and Joe Goggins explain the "Producer Profitability" initiative
Sorting through the value of serving, being a CCA member and sharing on social media with Steve Lambert
Meet one of our CCA 2nd Vice Presidents
Sorting through Assemblymember Tom Lackey’s priorities and decisions to partner with CCA
Hear from California’s 34 Assembly District Assemblymember.
About the Podcast: Everyday, The California Cattlemen’s Association is sorting through the issues impacting California’s ranching families and producers. To communicate those issues, discuss solutions and keep ranchers current on the hot topics CCA leadership has developed this podcast.
In each episode we will be talking with CCA leadership and leading experts on issues specific to ranching and producing beef in California. Tune in every other Monday to hear updates on legislative and regulatory fronts in Sacramento, deep-dives into current events, challenges and more!
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